WHO WE ARE
With over 15 years experience, Lotus is a well-established London restaurant PR agency and unquestionably one of the best in its field. Holding an impressive portfolio, we represent some of the world’s most exciting chefs and restaurants, and maintaining a high quality of service is of huge importance to us. Having offices on opposite sides of the world, London and Melbourne, ensures we operate on a global level and are always one step ahead. With both hemispheres covered, Lotus is a company recognised for its strong UK and international presence. Specialising in brand management, business development, publicity and strategic development, we extend our expertise to a worldwide scale.
WHAT WE DO
We create a strong global identity to ensure longevity and integrity for the future.
THE TOOL KIT – CONTENT CREATION
We develop strategic timelines, press strategy, press releases, imagery, media packs and target media who align with the brand/s. We create high quality content that presents our clients in the best possible light.
We identify and propose involvement with major events, in partnership with other like-minded establishments and chefs – profiling through association.
We look for opportunities to align your brand with other prestigious brands, to provide mutual endorsement to boost your profile.
We draw from our vast pool of resources, networks and experience to maximise opportunities for our clients whilst maintaining a very personalised management service.
We manage the crisis, ensuring any negative impact is considerably reduced. We restore your brand’s reputation, re-establishing credibility on the internet and in the press and broadcast media.
We train our client and their team for contact with the media, be it radio, television or the press. We explain how the media works to allow individuals to deal with its demands, conveying a consistent brand message.
We are proactive and support marketing initiatives with external partners and develop collaborative relationship with those partners. We identify marketing campaigns for our clients.
We offer guidance and support in building the restaurant’s online voice across the social media platform.